Viva Seguro is Fasecolda’s financial education program which aims to improve people’s knowledge, skills, attitudes, and behaviors in the management of their risks and the use of insurance so that they can make informed decisions.
What are the channels to learn about Viva Seguro?
Viva Seguro Fasecolda fanpage is intended to share information in a friendly way, to create community, and to dialogue with users about insurance.
The YouTube channel hosts 143 videos with information about risk and insurance. It has 33 videos with sign language, testimonial videos, videos with behavioral change strategies, and radio programs.
The site is accessible to people with disabilities and includes a comprehensive glossary and information about risks, insurance, consumer protection, and savings.
Virtual workshops on financial education
These are live learning sessions on risks and insurance, developed under the Microfinance Opportunities methodology; they include several activities such as surveys, association exercises, and case analysis.
Pedagogical tools for behavioral change
A tool that, through an adventure, teaches children and teens how to manage risks; has the National Ministry of Education (MEN) approval.
A platform that simulates a spaceship that travels to colleges and universities; it is intended to help young people define goals, set a plan to achieve them, and manage those risks that may impede them to reach their goals.
It is a photographic exhibition installed in public places with the support of a guide. This tool seeks to promote informed decision-making when buying products or services, insurance included. People are invited to reflect on their shopping habits and the expected behaviors, such as reading the conditions, comparing alternatives, searching for advice, and understanding the insurance concepts.